This article gives you an overview of the REALTORS® Association of Edmonton’s mission, vision and values. You can use this information when you’re preparing member‑facing content, internal documentation or training materials.
Our Mission
The RAE’s mission is to support you, your brokerage and your clients by providing tools, services and advocacy that strengthen professionalism in real estate across the Greater Edmonton area.
Our Vision
The RAE’s vision is to be a trusted leader in real estate expertise and service excellence, empowering members to deliver the highest standard of client care.
Our Values
The RAE’s work is guided by core values that shape how the Association serves members and the community:
- Professionalism: You can expect the Association to uphold high standards that help you provide reliable, ethical and knowledgeable service.
- Collaboration: The Association works with members, brokerages and industry partners to strengthen the real estate community.
- Integrity: Decisions and services are grounded in transparency, accountability and respect.
- Service excellence: The Association focuses on delivering timely, helpful and innovative tools that support your work.
- Member‑centered approach: The Association prioritizes what matters to you and looks for ways to simplify your day‑to‑day tasks.